Categories: Business

Starting a new business doesn’t happen overnight and it requires the completion of many actions before you actually begin doing business.

Things like selecting a product or service, deciding on a legal structure for your business, creating a memorable name for your company and more. Before you dive into all these things, you need to write your start-up business plan. A thorough business plan is priceless for any business, and if you’re trying to grow your business in a crowded marketplace, it could be your biggest asset.

Knowing your “why” what is the purpose or reason for being of your business? why are you doing- often at great effort and expense – what you’re doing? you need to be able to answer this before you can even start your business plan. Once you have, then developing your business plan will be like a roadmap for your business to achieve your objectives and vision.

Why do you need a business plan?

Business plans are often required when seeking funding from banks or Angel investors.

Your business plan acts as a blueprint for your business and keeps you on track. It:

  • Allows you to test the feasibility of your business idea by forcing you to think through all aspects of business and its execution.
  • Highlights potential problems and challenges.
  • Aids in the prioritization of goals and objectives.
Your business plan should include:
  • A statement of where you are now (a situation analysis)
  • Your ‘why’. The purpose or reason for your business
  • Where you want to go (your goals and objectives)
  • How you are going to get there (the strategies)
  • When you intend to get there (the time frames)

Key performance indicators (KPI’s)

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Published November 4, 2023
Author: Admin
November 2025
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